Managing hotel rates
Managing hotel rates. It’s important to know that the prices you enter are the Flat Rates, without commissions added.
To Start, you have to add periods/seasons. You can do it by clicking
Simply add the start and the end date of the new period, check the boxes near the room type to which you want to assign the periods.
VERY IMPORTANT PART about the rates and agents!!!
When entering the rates, you have to provide your Flat Rate/Lowest Rate/Non-Commissionable rate. The minimal rate you agree to sell the room.
It is a very important part. This is needed to avoid confusion with rates, when the agents are connected to your account, you will manage [markups] for each agent individually. All of the desired mark ups (either in % or $ value) will be added later on top of the rates entered by you in to the system.
So let’s say your lowest rate/base rate/travel agent rate/NETT rate (however you want to name it) for the room is 100$/night.
As an example there are 3 agent’s connected to the property: Agent A (big tour operator); Agent B (travel agency); Agent C (your friend’s agency)
This price of 100$, is the minimal price you can afford to sell the rooms. Later, when you start connecting your agents (we will discuss it after) you will provide them the markups rates accordingly.
For Agent A (Tour Operator) you want to provide with a best markup of 2.5%.
For Agent B (Travel Agent) you want to provide with a competitive markup of 5%.
For Agent C (Friend Agent) you want to give the best rate possible and put a markup of 0%.
Each time, when you will update any of the rates for the rooms or supplements, your agents will automatically receive the prices according to markups assigned by you.
There is also a special option of Advance Price management, which allows you to enter different rates, for the different markets. You can provide one rate for Asia market, another for Arabic, another for CIF countries. You can activate it by clicking to and selecting the check box Use Extended Prices.
Rates_flow_and_manipulations_Diagram Check the rates manipulation diagram to understand how Effective Tours manipulate the rates